OUT OF THE BOX
This article deep dives into the details of email unsubscription providing some great info as to why it may occurs and why there might be a silver-lining to it.
Email unsubscribe is one of the most dreadful things for any email marketer. After all the hard work you put into a campaign, it is particularly annoying to get your emails unsubscribed.Read More
If you haven't already checked out the changes MailChimp have made to their campaign builder, check out this article to find out how their improving the experience.
When we talked with customers about the step-by-step process, we learned that it wasn’t the right solution for everyone. “The campaign builder makes us finish steps we’re not ready for,” is something we heard a lot. So, we decided it was time to update the way emails are built in MailChimp. Here’s how we redesigned the campaign builder to look and work like a checklist, giving you the power to create an email in any order you want.Read More
An important update for Mandrill users
As of March 16th, new Mandrill users will create their accounts through MailChimp and existing users will be required to merge their accounts with a MailChimp account where they will be charged $20+/mo for transactional emails. The deadline for merging accounts is April 27th.Read More